Privacy Policy

Sands of Alabama Vacation Rentals 

Privacy Notice 

This privacy notice discloses the privacy practices for Sands of Alabama Vacation Rentals and applies solely to information collected through our website www.sandsofalabama.com and booking services. It explains: 

What information we collect and how it is used 

With whom your information may be shared 

Choices available to you regarding the use of your data 

Security procedures in place to protect your information 

How you can correct or delete your information 

How long we retain your data 

Information Collection 

When you book a vacation rental through Sands of Alabama Vacation Rentals, we collect personally identifiable information such as your name, email address, phone number, and reservation details. As part of our rental agreement and fraud prevention process, we may also collect government-issued identification (such as a driver’s license) and a selfie or identity verification image from the primary guest. Payment information is processed securely by a third-party payment processor. We do not store or have access to full credit card numbers. Reservation and guest information is stored in our Property Management System (PMS) to manage bookings and provide services. We may also automatically collect certain information through cookies, pixels, and third-party scripts that track activity on our website. This helps us improve our services and deliver relevant marketing. 

Use of Information 

We use your information to: 

Communicate with you about your reservation 

Provide customer support 

Verify identity and prevent fraud 

Send marketing emails and promotional offers (you may opt out at any time) 

Deliver digital advertising through third-party platforms (such as Google and Facebook) Improve our website and booking experience through analytics and tracking tools 

Sharing of Information 

We do not sell or rent your personal information. We may share your information: 

With trusted third-party service providers (including our Property Management System, payment processor, identity verification tools, and marketing platforms) to facilitate reservations, payment processing, guest verification, and communications 

As required by law or to protect our legal rights, guests, property owners, or employees 

Cookies, Tracking, and Third-Party Technologies 

Our website uses cookies, pixels, and similar technologies to enhance your experience and deliver relevant advertising. These technologies may:

Remember your preferences and improve website functionality 

Measure website performance and analyze visitor behavior 

Deliver personalized advertisements across platforms such as Google and Facebook Track conversions from marketing campaigns 

Some of these technologies are provided by third parties who may collect information about your activity across websites to build interest-based advertising profiles. 

Your Choices: 

You can manage cookies through your browser settings or opt out of interest-based advertising through tools such as the Digital Advertising Alliance or Network Advertising Initiative. Disabling cookies may limit certain features of our website. 

Data Retention 

We retain personal and reservation information for as long as necessary to: 

Manage reservations and provide customer service 

Verify identity and prevent fraud 

Comply with legal, tax, and regulatory obligations 

Data is managed through our third-party Property Management System and other service providers. Retention periods may vary depending on operational and legal requirements. You may request deletion of your personal data, subject to legal and contractual obligations. 

Security 

We take reasonable administrative, technical, and physical safeguards to protect your personal information. 

This includes limiting access to sensitive information (such as identification documents) to authorized personnel only. Sensitive data is transmitted securely, and we rely on industry-standard security measures implemented by our third-party service providers for payment processing, identity verification, and data storage. 

However, no system can be guaranteed to be completely secure. 

Your Rights and Choices 

You may opt out of marketing communications at any time by following unsubscribe instructions or contacting us directly. You may also request: 

Access to the personal data we hold about you 

Correction of inaccurate information 

Deletion of your personal data, subject to legal and contractual obligations 

Updates to This Policy 

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated effective date. 

Contact Us 

If you have questions or concerns about this privacy policy, please contact us using the contact information provided on our website.